Client: Asylums / Cool Thing Records
Date: August 2022
Role: Editor
'Instant Coffee' is the fourth single from Asylums' fourth album, 'Signs Of Life'. I was brought onboard to edit the video (shot by Andrew Delaney) and introduce a more conceptual level to the classic performance video. With the band, we decided on the concept of TV screens to support the 60s TV show-inspired visuals. I furthered this with a film look to match the warmth of the song and leant into the psychedelia often associated with the decade.
MUSIC VIDEO
Advert
I also produced the below adverts for social media, creating a frame in Photoshop that continues the TV theme and works in conjunction with the other ads I made for the album:
9x16 'Story' ad
4x5 standard ad
